Strategic Business Capabilities
Strategic business capabilities are the essential competencies that enable organizations to achieve their goals and objectives. These capabilities include plans and strategies, modernization and migration, data creation of value, and analytics for marketing. Plans and strategies involve the development and execution of deliberate and coordinated actions aimed at achieving specific business goals and objectives. Modernization and migration involve the transformation of outdated or legacy systems, applications, or infrastructure to modern, more efficient, and scalable technologies. Data creation of value involves extracting insights, patterns, and meaning from data to create business value. Analytics for marketing involves using data analysis and statistical models to measure, manage, and optimize marketing performance.
Plans and Strategies
A set of deliberate and coordinated actions aimed at achieving specific business goals and objectives. It involves identifying opportunities, assessing risks, and allocating resources to achieve desired outcomes.
Modernization & Migration
The process of transforming outdated or legacy systems, applications, or infrastructure to modern, more efficient, and scalable technologies. This can include migrating to cloud-based services, adopting new software or hardware, or re-architecting existing systems to improve performance, security, and agility.
Data Creation of Value
The process of extracting insights, patterns, and meaning from data to create business value. This involves collecting, storing, processing, and analyzing data to inform decision-making, optimize operations, and drive innovation.
Analytics for Marketing
The practice of using data analysis and statistical models to measure, manage, and optimize marketing performance. This includes using data to understand customer behavior, track campaign effectiveness, and identify opportunities to improve marketing ROI.